Cup of black coffee near cocoa powder spelling the word 'Prefer' on a light surface.

Overhead view of a cup and a glass pitcher filled with black coffee on a pale surface.

We’re future-proofing our favourite food and beverages, starting with coffee and cocoa.

We are a food technology start-up using fermentation to recreate flavours and ingredients that are threatened by climate change.

Coffee Cocoa

Hand pouring dark coffee from a glass carafe into a stacked pair of ceramic cups next to a black bag of Prefer bean-free coffee on a pink surface with a purple background.

WHY COFFEE & COCOA?

Climate change is eroding farmlands while demand for coffee and cocoa continue to rise, resulting in volatile market prices reaching all-time highs.

We want to make them affordable and sustainable.

FERMENT

We ferment food byproducts to create flavour precursors.

ROAST

We roast these precursors to induce Maillard compounds.

POSt-production

Finally, we process the ingredients into suitable formats for food manufacturing applications.

Step 01

(FERMENT)

We ferment food byproducts to create flavour precursors.

Step 02

(ROASTING)

We roast these precursors to induce Maillard compounds.

Step 03

(POSt-production)

Finally, we process the ingredients into suitable formats for food manufacturing applications.

For FMCGs, ingredient manufacturers, flavour houses, and private label

COFFEE COCOA REQUEST A SAMPLE

For Businesses

Person holding a can of iced oat latte with another can in the back pocket of their gray jeans.

For those who want to try Prefer

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BUY ONLINE BUY IRL

For coffee lovers

Let’s Collaborate!

Coffee & chocolate companies, let's maintain your flavour while reducing your costs and carbon footprint. Fill in your information to evaluate our samples.

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Frequently asked questions

What is Prefer?

Prefer is a Singapore-based food technology company making flavours and ingredients from fermentation.

In 2024, we launched our flagship product, PreferRoast^TM, as a coffee extender, to help food manufacturing companies maintain their quality and consistency, while reducing their costs and carbon footprint.

Today, we are developing PreferChoc^TM as a cocoa extender to solve the same problem our partners face in chocolate production.

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Where can I try Prefer?

PreferRoast^TM is on menus at various locations across Singapore; check out our map to find one near you →

Prefer is available online so you can enjoy anytime, anywhere. If you’re a business interested in working with Prefer, reach out at hello@prefer.bio to request samples or explore collaboration opportunities.

What impact does Prefer aim to make?

At Prefer, we aim to futureproof our favourite ingredients from the threats of climate change.

Our recent Life Cycle Assessment (LCA) confirmed that PreferRoast™ is 8.8× less carbon-intensive than traditional coffee cultivation (meaning we can enjoy coffee without depleting the planet’s resources!)

By rethinking how ingredients are made, we’re building a more resilient, sustainable, and scalable food system for the future.

[BUSINESSES] How can I collaborate with Prefer?

We offer a range of products and applications across our ingredient portfolio.

If you're interested in working with us or would like to request a sample, reach out to us at hello@prefer.bio

We're especially keen to connect with FMCG or CPG brands and F&B innovators who share our vision of creating a more sustainable future for flavour.